Cultural Essence

Celebrating Peru's roots through fashion, culture, and creative storytelling from across Latin America.

KENÉ KAYA

Indigenous Ancestral Art Meets Global Stage: Kené Kaya Brings Shipibo-Konibo Culture to Coachella. At the final weekend of Coachella 2025, legendary Peruvian cumbia pioneers Los Mirlos delivered more than a performance—they brought an entire cultural movement to the global stage, dressed in custom wardrobe designed by Alessandra Durand, founder of Kené Kaya, a social enterprise and fashion house rooted in the Amazonian traditions of the Shipibo-Konibo people.

I N F I N I T Y

Commission for INFINITY, Creative direction for video Artist presentation, from gamarra to europe Infinity the Peruvian Sustainable clothing brand to shine in Madrid.

DIOR LADY ART PROJECT & SARA FLORES

Commission for Dior, The Dior Lady Art Project,
The only country in representation of the Latin American continent, PERU.
Featuring artist Sara flores is her custom bag with ancestral designs from the shipibo conibo culture.

"Arranca means to achieve something out of enthusiasm, admiration or other felt or inspired affection"

It is used in Peruvian speech in different ways and on different occasions.